You don't need a big, fancy marketing team (and even fancier ads budget)
we've created the marketing dept. MEMBERSHIP just for you, so you can start massively growing your list today - no matter youR current list size or budget!
Welcome to the marketing dept. →
...to grow your list and get the results (aka sales) you've been dreaming of!
⚠️ attention course creators ⚠️
you're spending way too much time on your marketing
i'm just going to say it...
and if you're ready for a simple, fun and fast way to market you're online offers... that actually works.
then FRIEND please step this way →
(to be getting such... ahem... 💩 💩 results!)
⚠️ attention course creators
It sounds pretty simple right?
Offer + Audience = Sales!
And you've already poured your heart and soul into an amazing and life-changing online program.
You've crushed point number one. Woo hoo!
There are two must-haves every online course business needs to be a success... An amazing offer AND a super-engaged (ever-growing) list of people to sell that offer to!
So why is the second part (aka marketing and list building) so insanely hard (not to mention stressful, confusing and time-consuming)?
Real talk:
And the good news is, you don't (unless you want to). Phew!
You also don't need to spend years of your life trying to outsmart countless algorithms (that are just going to change once you do anyway).
Or spend your weekends "making content" (coffees are for drinking, not Instagram!).
Or donate your life savings to Mark Zuckerberg.
There are billions of people on this planet, surely you shouldn't have to be shimmying away on social media for hours a day just to get a few of them to pay attention to you and your offers?
There is a much less insane more simple and more effective way to market your online course...
What if instead of ...
Dreading creating content every day because you never know what to post or when.
Throwing strategy spaghetti at the wall and hoping the sales will follow... but they rarely do!
Spending all your time and effort on a your sales and marketing (and never having time for anything else!)
Ready to say goodbye to mediocre marketing + stressful sales?
You have an easy to follow day-by-day content plan that takes just a few hours a week!
You confidently plan and execute promotions that convert like clockwork!
Spending just a few hours a month setting up sales and marketing systems (that smash your goals every time).
An online marketing membership + community specifically designed for course creators who want the results and impact of a big ads budget and expert marketing team (without having to actually pay for either!).
The Marketing Dept.
Introducing...
Inside you'll unlock everything you need to easily ace the
4 Functions of a "Big Budget" Marketing Department
Learn our exclusive system to plan out your own step-by-step, easy to follow marketing and promotions plan. Including, reverse engineering your goals (and the exact steps you need to take to hit and exceed them). Plus budgeting, dashboards, content calendars and more!
Department.
Planning
THIS INCLUDES:
12-monthly, quarterly and monthly planning masterclass (set your big vision + goals, then make the plan to smash them!)
Launch plans + calendars (including day-by-day plans for emails, social and more)
Easy to implement budgets, forecasting and calculators, so you can not just know your numbers, but know how to use them to grow every part of your course business.
Stop wasting so much time on social media posts and emails that nobody reads. Learn our exclusive system for creating conversion-driven and engaging content that creates a BIG impact no matter your list size (and only takes a few hours a month to create!)
THIS INCLUDES:
Email templates and guides: For everything from sales promotions to nurture sequences.
Chat GPT Masterclass + prompts: Cut your copywriting time (or bill) by 90% using our "sounds like you but better" prompts.
Oodles of gorgeous Canva templates for Social Media posts, worksheets and more being added all the time!
Department.
Creative
PLUS: Get your copy and designs reviewed by our inhouse experts!
"Upon making just some of the changes Kate recommended, I saw my traffic soar from less than 10,000 visits per month to nearly 50,000 in just a few months!"
— AMANDA S
"50K visitors in just a few months"
Learn how to set up simple yet powerful systems to add new subscribers and followers into your digital world every single day, with our tried and tested (and totally lazy-marketer approved) list-building marketing plans, prompts and projects to suit every budget.
Department
Traffic
THIS INCLUDES:
Micro-Marketing system: learn how to create content that drives clicks + sales (and your audience loves) in just 1-2 hours a week!
Add hundreds to your list : Master the art (and systems) that make list-building effortless!
Traffic Trifecta Training: Learn how to drive a tidal wave of (quality) traffic to your content and offers with our exclusive Traffic Trifecta training (which includes your own custom mix of free and paid traffic strategies)
PLUS: Annual members unlock Ad-Visory Facebook Ads Training Bonus worth $497
When you know how to market your offers, selling becomes effortless (and even fun!) Unlock our 6-figure sales trainings and templates including sales page templates and step-by-step launch plans, and start making more sales than ever before (with way less effort!).
THIS INCLUDES:
Launch and Promotions plans: Learn the launch strategies that are working right now, and how to plan and excecute them with ease (and profit!)
Behind the scenes of our best launches: Let us take you behind the scenes of our favourite promotions, so you can see IRL what works (and what doesn't!)
Calendars, calculators, templates, prompts and more!
Department
Promotions
”Kate I can't thank you enough! Since working with you my sales have tripled! ”
— COLLEEN
'More than tripled my income"
MARKETING + OFFERS
Kate
McKibbin
Amy
Wyhoon
PAID TRAFFIC
Zoë Taylor
Tech, systems + automations
Louise
Griffiths
LAUNCH STRATEGIES
+ PAID TRAFFIC
conversion-focused copy + design
Cheryl
Oliver
LAUNCHING
marketing strategy
COPY + DESIGN
TECH
FACEBOOK ADS
Meet Your New Marketing Team!
want OUR help growing your blog?
(aka the lovely bunch of wicked smart mentors + experts who are going to help you grow your list, audience + impact!)
"We created The Marketing Dept. because we believe you shouldn't have to wait years, or pays thousands of dollars to get the tools, advice, support and resources you need to grow your business ."
Ready? JOIN US NOW →
it gets even better...
(every month)
and then
Need some feedback? Want a question answered? Need some advice? Jump on one of our live group calls and myself or one of our marketing team will dive in and get you sorted!
Group Q&A Calls
Briefings
Grab a mug and join in the chat with our community of big-dreaming, world-conquering course creators, all here to support, inspire, brainstorm and cheer each other on!
24/7 Slack Community
The Watercooler
Every month we share one of the latest strategies for growing and systemising your online course business, and the best ways to quickly add it to your own business.
"What's Working Now"
Marketing plans
Never stare at a blank screen again, with our ever expanding collection of templates, prompts, scripts and more for every part of the marketing department.
Templates, Scripts + Resources
The Vault
MINI-MONTHLY
TEAM
We’ve teamed up with Facebook Ads expert Jody Milward to offer the perfect complement to your launches and list building, with Ad-Visory, which will save you (and also make you) thousands of dollars, as you can now implement and scale your own ad campaigns with ease, and at any budget.
Facebook Ads Made Easy!
BY JODY MILWARD
Ad-Visory Facebook Ads Program
+ Annual Members Bonus!
Q: Hang on, where are all the funnels?
Glad you asked!
We love helping our clients to design (and automate) our proprietary sales and marketing ecosystems (aka Funnels), which we do exclusively inside our hands-on intensive program eCourse Empire (so if you are looking for funnels click here).
Here inside The Marketing Department we are all about, you guessed it, MARKETING.
So driving traffic, building a list, being seen, getting noticed (and remembered), creating community + more. But doing it in a very systemised and stress-free way.
And that works if you have a funnel or not.
"Since working with Kate I have launched my first challenge and doubled my traffic! Her trainings are FANTASTIC!!"
— SUSANNE L
"Doubled my traffic"
I'm Kate, your friendly neighbourhood supernerd!
I've been helping amazing women to build (and automate) businesses they love using my own simple, proven and pretty-ninja marketing strategies since 2014....
I've never been one of those entrepreneurs who likes to post daily on social media, jumps onto every new platform, is obsessed with the perfect feed, being a slave to the algorithm or growing vanity metrics (my own IG account has been sitting on 21K followers for years!)
Yet I've managed to grow a 7-figure (profitable!) online course business I freaking love... using my own proven and crazy effective evergreen content and list-building strategies.
And best of all, I've helped hundreds of other course creators and coaches to grow amazing (mostly automated) businesses as well. Ready to be one of them?
Hey there!
Let's Do This Thing!
So what are you waiting for?
We want you to freaking love it!
I get it, times like these even the smallest of investments make you think twice. So I am taking away all the risk. Because if you jump in and buy this amazing bundle today, you are 100% covered by our 14-day money back guarantee.
So if at any time in the next 14-days, you think this membership is not AT LEAST worth the teeny investment you are making today, all you need to do is email us and let us know and we'll refund you in full.
So you literally have nothing to lose (and oh so much to gain!)
money back
guarantee
14-day
The Marketing Dept. is your next right step if...
1.
2.
3.
4.
Answer "It me!" to any of the above? Then we made this just for you!
you already have a big traffic team who does all of this for you (no need to double up!).
you don't have 3-5 hours a week to spend on seriously growing your business.
+ We're probably not for you if...
you don't play well with others - this is a fun and supportive community my friend, no a-holes allowed.
FAQs
Then you are 100% in the right place. The Mini Marketing plans and trainings inside the marketing department are designed to be quick to learn and install, AND also to help you save time once installed as well. Plus, there is no rush, it's all 100% go at your own pace.
We have helped hundreds on online course creators over the years to grow their audiences, lists and business. So if you have an online course (or are thinking of creating one), no matter the niche, topic or price point, we can help you to market it!
Three main ways.
1 - eCourse Empire is all about sales (with some marketing at the end), but the main focus is refining your offers and creating your own sales ecosystem that runs on autopilot (aka our unique 3-step funnel system) that lets you make more sales more easily, every single month, week and day. Then the marketing is on top to grow those systems, and scale even further.
Where as here in The Marketing Dept. we focus on the MARKETING, which helps you to grow your list, your reach, your audience and your impact.
2 - The second main difference is the level of support. eCourse Empire is a high-touch small group program, with 3-5 x expert support calls each week. TMD also has great support, but its more community focused and less hands on that eCourse Empire.
3 - Is your investment. The Marketing Dept. is designed to be a no-brainer investment, no matter what stage of your business you are at. eCourse Empire, is a more advanced and hands on program, and the investment is reflective of that.
1:1 no, but that doesn't mean we are not actively in the community every single (week) day. Answering your qs and giving advice.
Plus you can jump on our expert calls which run every 2-weeks (sometimes more) if you want to dive into something deeper. And we have chances each month for you to get things reviewed, too!
Well other than us being very sad to see you go, it's very easy. Just email us at any time, giving us 7-days notice, and we will cancel your membership and no further payments will come out.
I'VE BEEN BURNED BY OTHER PROGRAMS WHERE YOU JUST GET LOST IN A GIANT GROUP AND NO ONE REALLY ANSWERS YOUR QUESTIONS, HOW IS THIS DIFFERENT?
So have we. And it's the worst!
We are the opposite of that. Our "gives a shit" style support is what we are famous for. We've even had people resign up for our programs (even after they have completed them), just to have access to our support.
"Kate is a masterful woman who knows her stuff, she teaches easy to implement strategies that drive true profits. From Kate's suggestions, we've driven tens of thousands of dollars of profits using simple, easy to implement tweaks, all thanks to Kate!"
— JENNA Kutcher
Thousands in profits!
Clara
"Kate makes building a viable online business that I love from a faraway fantasy to an achievable, do-able reality. And you don't have to be a super-advanced, techie geek to get there. Yes, it's hard work, but this course has made it so easy and fun."
easy + Fun
paige
"The most amazing and eye-opening experience I have been a part of. Working in Public Relations, I thought I knew the ins and outs of marketing from both sides of the fence. This course showed that I didn't even know the half of it! "
eye opening
"It's only been a few weeks, and I can already see the impact showing up consistently has. It's something I've always struggled with, or put off, but Kate just makes it so easy"
— PAULA
"Kate makes it so easy!"
SUZI
"I give it a 10 out of 10. I love the stucture. I really need someone telling me to block this much time & what I need to post. I have so many ideas, it's nice to focus."
10 out of 10
LONI
"I started out with 75 un-nurtured subscribers, and now after the first month I have 750! "
From 75-750 subscribers
Wish there was one, easy to understand, fun to use, totally affordable place to get everything you need to grow your online business?
NOW THERE IS →
PRIVACY POLICY |
SITE TERMS AND CONDITIONS
CLIENT RESULTS + EARNINGS DISCLAIMER : When you read the case studies and results of our awesome clients that we share on this site, please know that these are our real clients, but specific results shared are NOT typical. These are all amazing, talented and hardworking people, who showed up and did the work, who were prepared to do some things that challenged them, or took them outside of their comfort zone. Who made our work together a priority. Who definitely failed a few times first, but got back up again and kept going. Some results were fast, some took months. But they are all real and based on results and outcomes shared with us by the clients. We have not independently verified the results they’ve shared.
There are no guarantees concerning the level of success you may experience. There is no guarantee that you will make any income at all and you accept the risk that the earnings and income statements differ by individual. Each individual’s success depends on his or her background, dedication, desire and motivation. The use of our information, products and services should be based on your own due diligence and you agree that the Company is not liable for any success or failure of your business that is directly or indirectly related to the purchase and use of our information, products, and services reviewed or advertised on this Website.